Airbnb Trends and How the Game Has Changed During the Last 5 Years in Australia

Australia’s Airbnb market has experienced notable changes, shaped by local trends and global events. Here’s what’s shifted:

Growth of Domestic Travel

Similar to the UK, Australia saw a surge in domestic travel during the pandemic. Destinations like Byron Bay, the Sunshine Coast, and Tasmania have become hotspots for both locals and international visitors seeking nature and relaxation.

Rise of Remote Work Stays

As remote work became mainstream, longer stays in destinations offering a "workcation" vibe grew in demand. Properties with high-speed internet, dedicated workspaces, and proximity to leisure activities are thriving.

Increased Focus on Regional Areas

While cities like Sydney and Melbourne were once dominant, regional areas have gained prominence. Guests are prioritizing wide-open spaces and quiet escapes, especially in wine regions like the Barossa Valley or Margaret River.

Stringent Legal Oversight

Australia has introduced stricter regulations on short-term rentals, varying by state. In New South Wales, for example, hosts must comply with new registration systems and local caps on rental days.

Luxury Experiences

There’s a growing demand for luxury stays that offer exclusivity. High-end properties with infinity pools, spas, and premium amenities are fetching higher nightly rates and more consistent bookings.